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Shoppers browse the produce section Wednesday at The Fresh Market during the opening of the store at the Pinnacle Hills Promenade in Rogers. The store will be open from 9 a.m. to 9 p.m. Monday through Saturday and from 10 a.m. to 8 p.m. Sunday. About 90 employees were hired for the store by the company that prides itself on customer service. The 20,700-square-foot store offers a full bakery, meat counter, fresh seafood, large selection of cheese and produce, including locally grown, and ready-to-serve entrees. The company is a specialty grocer founded in 1982 with 119 stores in the eastern half of the country.